Get to know Nathan Floyd, Global Marketing Manager for Rain Bird Golf.

Q: What should golf course superintendents know about your company that they don’t already know?

Rain Bird Corp.’s vision of quality extends far beyond that of publicly traded companies that focus solely on their bottom lines. Instead, we strive to exceed our customers’ expectations for product performance and longevity.

Q: What’s a day in the life for you in your job?

I get to work with our customers, product managers and engineers on the future of Rain Bird Golf. This means determining what products to develop and how to bring them to market. I get to spend time in the field, in our test facility and in our labs working with great people. I’m also recruiting people to bring on to the team. I have the best job in the company, and frankly, one of the best jobs in the world. It only takes one day in the field to remind me of that.

Q: If you were born 100 years ago, what would you do for a living? Unfortunately, going back 100 years wouldn’t have changed my inability to be a professional athlete. But on the positive side, that was a time when my engineering skills would have been much more highly valued. So, I would have spent my professional time as a boring mechanical engineer.

Q: What’s the best thing about the golf industry?

The people. They make it fun and make it beautiful. While they may be quick to correct you during a lively discussion, they’re even faster to give you all they can to make you more successful.

Q: What’s the worst thing about the golf industry?

The worst thing is the number of courses that have been closing, and the personal impact that has on the people who have dedicated their lives to them.

Q: Describe golf course superintendents in one word.


Q: What do you like to do away from your job?

I love the outdoors, so I spend my time away from work outside running, biking or hiking with family. Both my kids are young, so my wife and I are doing all we can to give them as many positive experiences with golf as possible in hopes that one of them will become a permanent “excuse” for me to play on Saturdays.

Q: Who’s your favorite character from “Caddyshack” and why?

Without question, it is Judge Elihu Smails. Ted Knight was my favorite on “The Mary Tyler Moore Show,” and that same smug attitude worked perfectly for his role in “Caddyshack.”